We develop brands.
We provide strategy and solve problems.
We design identities and experiences.
Credentials—
Founder & Creative Director
Jett Butler, AIGA, Assoc AIA
Unlike many Creative Directors, Jett’s understanding of brand architecture began with architecture itself, designing physical experiences; moving inward to define brands themselves.
» Connect with Jett on LinkedIn.
» Plan a speaking engagement.
Research
In the absence of contextual information, design and strategy relies wholly on inspiration; unlikely to elicit change, doubtful to prove an advantage.
Research—knowing—
creates advantages.
Authenticity
Our portfolio is wholly our own. It is not derived from other sources nor is it the product of creative direction from other agencies. Exceptions: the logo for Dell, and our other international clientele.
Sustainability
We recommend work be produced locally whenever possible. We seek ways to conserve energy and reduce carbon footprints.
We specify FSC or similarly certified stocks for our clients…
and we recycle (obviously).
It’s the least we can do,
and we aspire to more.
Accolades—
Awards
2012 1st Place, Brand Identity, AIGA “The Texas Show”
2012 2nd Place, Brand Identity, AIGA “The Texas Show”
2012 3rd Place, Brand Identity, AIGA “The Texas Show”
2012 1st Place, Environmental, AIGA “The Texas Show”
2012 2nd Place, Environmental, AIGA “The Texas Show”
2012 1st Place, Video & Motion Graphics, AIGA “The Texas Show”
2012 2nd Place, Video & Motion Graphics, AIGA “The Texas Show”
2012 1st Place, Letterhead (Stationery), AIGA “The Texas Show”
2012 2nd Place, Letterhead (Stationery), AIGA “The Texas Show”
2012 2nd Place, Promotional, AIGA “The Texas Show”
2012 3rd Place, Promotional, AIGA “The Texas Show”
2012 3rd Place, Logos, AIGA “The Texas Show”
2012 3rd Place, Booklet+Annual Report, AIGA “The Texas Show”
2012 HOW Magazine Merit Award, “Your Best Work”.
2010 2nd Place Stationery Systems AIGA, “The Texas Show”, Paula Scher Jury
2010 3rd Place Logotypes AIGA “The Texas Show”, Paula Scher Jury
2008 Best of Show, Jonny Jones ‘Excellence in Printing’ Award
ADDY® Awards, The Austin Show
2008 Gold ADDY® Award, Campaign, Flat, Direct Marketing Category,
ADDY® Awards, The Austin Show
2008 Bronze ADDY® Award, Campaign, Flat, Direct Marketing Category,
District 10 Regional Awards
2007 1st Place: Telly Award™, Best TV Ad Campaign, San Antonio Stockshow & Rodeo, for Revelator Films ‡
2006 Winner, Beck Prize in Digital & Hybrid Media, KRob*, Rick Brown Jury.
2005 Juror’s Citation, KRob*, Paul Lewis (Lewis.Tsurumaki.Lewis) Jury
2004 Winner, Best in Show, KRob*, Neil Denari (NMDA) & Joseph Kosinski Jury.
2004 Juror’s Citation, KRob*, Neil Denari (NMDA) & Joseph Kosinski Jury.
2003 Winner, Beck Prize in Digital & Hybrid Media, KRob*, Hani Rashid (Asymptote) Jury.
_Creative Director Jett Butler
Prior to FÖDA:
2002 First Place (with Nancy Weeks) City of Dallas “Architecture Month” Graphic Competition
2002 Third Place (with Nancy Weeks) City of Dallas “Architecture Month” Graphic Competition
2002 Juror’s Citation, KRob*, Wes Jones Jury.
2001 American Institute of Architects, Honor Award, Rave Motion Pictures Corporate Office **
2001 VMSD Award, Rave Motion Pictures**
* Ken Roberts Memorial
Delineation Competition
** Under C. Cal Young, AIA for dsgn Associates
‡ Southwest TV Campaign over $100K. Revelator Productions & Third Rail Creative with FÖDA Studio
Lectures/Critiques/Academia
2012 Adjunct Lecturer, University of Texas, College of Fine Arts
2012 Practicum Panel, University of Texas, College of Fine Arts
2011 Design Juror, IDEC Creative Scholarship. University of Applied Sciences, Germany with Miami University, Ohio.
2011 Invited Speaker, University of Idaho, School of Architecture, two-day workshop with thesis critique and portfolio reviews.
2011 Invited Speaker, Drury University, Hammons School of Architecture, two-day workshop with thesis critique and portfolio reviews.
2010 Invited Critic, senior critiques at the University of Texas, School of Art and Art History, Design Division
2010 Invited Speaker, University of Texas, School of Art and Art History, Design Division
2010 Invited as Juror, Kansas City YAF ‘Monsters of Design’ Competition
2010 Invited Panelist, Marketing Expert, AIA Summer Conference, Austin
2010 Invited Speaker Design Series Lecture, University of Texas, School of Art and Art History, Design Division
2010 Invited Speaker, Drury University Hammons School of Architecture, two-day workshop with thesis critique and portfolio review.
2010 Invited to speak at PechaKucha, Austin
2008 Invited to Online Critique for Miami University (Ohio), Graphic Design Program Blog, Samantha Perkins, Visiting Critic
2007 Invited Speaker, Texas Society of Architects Convention, Host Chapter Event, “Ten Emerging Studios”
2007 Invited Juror for Ken Roberts Memorial Delineation Competition
2006 Invited to teach AIA Austin Continuing Education Program
2006 Invited to critique at University of Texas, School of Architecture
2006 Invited to critique at Texas Tech University Vis Lab program
2005 Invited to critique at University of Texas, School of Architecture
2005 Invited to speak to the San Antonio Chapter of the American Advertising Federation
2004 Invited to speak at University of Texas, Arlington, for American Institute of Architect Students lecture series
2004 Invited to lecture at Texas Tech University, College of Architecture
Publishings
2012 HOW Magazine “Your Best Work”, May Issue
2011 David Langton & Anita Campbell. Visual Marketing: 99 Proven Ways for Small Businesses to Market with Images and Design. New Jersey: Wiley
2010 Hemispheres, (United Airlines) March issue “Three Perfect Days In Austin” print and online.
2009 Austin-American Statesman, March 11th
2009 Esquire, Perla’s “Best New Restaurants in America”
2009 Architectural Record, Fairfield House, March issue online
2008 Design Boutiques
2008 Architectural Creations Vol. 2–AIA Honor Awards (Syria)
2008 Food & Wine, February issue
2008 Tercera Muestra Internacional de Interiorismo Contemporaneo–
Bienal Mexico (Mexico), Plazola Editores
2008 Best of Business Card Design 8, Rockport Publishers, 4 projects selected
2007 Elle Decor, June issue
2007 bRILLIANT, May issue
2006 SPA.DE, Volume 5
2006 Ambientes por Obras, Febrero issue, Año 2, Numero 7
2006 Maru (Korea)
2005 Texas Architect, September issue
2005 Interior Design, June issue, Vol.7
Media
2012 Communication Arts, Insights Interview, April 03.
2012 HOW Magazine “Your Best Work”, Featured in online exhibit of competition winners, May.
2012 Communication Arts feature: Violet Crown Cinema identity
2012 Communication Arts feature: South Texas Jazz identity
2012 Design Bureau Magazine feature on Hamilton & Associates, Redesign: A Class Act
2010 Rare Magazine’s Rarest Of Them All, “Top 3 Best Design Studios in Austin”.
2010 Perla’s on “Heartland” Episode of Anthony Bourdain’s No Reservations
2006 TV Ad campaign for the San Antonio Stock Show and Rodeo airs (for Revelator Productions)
2005 Russell Crowe packaging appears on Late Show with David Letterman, Late Night with Conan O’Brien, The Charlie Rose Show and The Tonight Show with Jay Leno.
