Brand & Identity

Doon Architecture

A highly idiosyncratic and personal brand and identity, this project attempted to distill ideas about Armenian textiles, Erkatagir, deconstructive architecture, personality, jazz and the Armenian Genocide.

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Brief

Develop Brand & Identity for a French born Armenian-American Architect with an approach to architecture formulated on the concept of ‘weaving’ contrasted with deconstruction.

Services

Brand Development
Identity Design
Logo & Wordmark
Web Development

Team

Creative Director: Jett Butler
Design Team: Jett Butler, Sissy Emmons, Caspar Lam, Melissa Martin and supplemental modeling by David Hobizal.

*Doon was featured at Pecha Kucha Austin #7